Shopping spreadsheets have become an integral part of various reverse buying platforms, playing a pivotal role in cultivating consumer habits. These platforms, also known as daigou platforms, facilitate the purchase of goods from overseas markets for consumers in countries like China. The use of spreadsheets allows users to track their shopping activities, compare prices, and make informed decisions, which in turn influences their purchasing behavior.Major daigou websites employ a variety of promotional strategies to attract and retain customers. These include limited-time discounts, loyalty programs, and referral bonuses. By analyzing user participation and consumption patterns through spreadsheets, these platforms can gain insights into consumer preferences and tailor their marketing efforts accordingly.For instance, a spreadsheet might reveal that a particular user frequently purchases cosmetics during seasonal sales. The platform can then send personalized notifications about upcoming sales or exclusive offers on similar products, encouraging the user to continue shopping through their site.Moreover, spreadsheets can be used to track the effectiveness of different incentives. By comparing the spending patterns of users who have received certain promotions versus those who have not, platforms can determine which incentives lead to higher user engagement and repeat purchases.To further enhance user experience and encourage sustained use of the platform, personalized user incentive strategies can be developed. These might include tiered reward systems, where users earn points for every purchase, which can then be redeemed for discounts or exclusive items. Additionally, gamification elements, such as challenges and leaderboards, can be incorporated to motivate users to increase their spending and engagement.By leveraging shopping spreadsheets, reverse buying platforms can not only analyze user behavior but also create a feedback loop that informs and improves their services. This data-driven approach helps in fostering a loyal customer base, increasing user activity, and boosting repeat purchase rates, which are crucial for the platform's long-term success.