Organizing Basetao User Feedback in Spreadsheets and Tracking Improvement Implementations

2025-04-24

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1. Feedback Categorization in Spreadsheets

To systematically address user feedback from Basetao's purchasing agency service, we've implemented a comprehensive spreadsheet system with the following category columns:

Feedback Category Description Example
Product Quality Issues related to received items' condition or authenticity "Received shoes with flawed stitching"
Service Attitude Feedback about customer service interactions "Agent was rude when I asked about delayed shipment"
Shipping Speed Comments regarding delivery timelines "Package took 3 weeks longer than estimated"
Communication Feedback about update frequency and clarity "Didn't receive order confirmation for 48 hours"
Pricing Accuracy Discrepancies between quoted and final prices "Final cost was 15% higher than initial quote"

Each feedback entry includes additional columns for severity rating (1-5), date received, and user contact information for follow-up.

2. Action Plan Implementation

For each category, we developed targeted improvement measures:

  • Product Quality:
  • Service Attitude:
  • Shipping Speed:
  • Communication:
  • Pricing Accuracy:

3. Improvement Tracking Mechanism

The tracking spreadsheet contains the following additional sheets:

  1. Implementation Timeline:
  2. Effectiveness Metrics:
  3. Follow-up Actions:
  4. Cost Analysis:

Weekly reports automatically generate from the tracking data to visualize progress, using formulas like:

=COUNTIFS(Feedback!C:C,"Product Quality",Feedback!E:E,">3")/COUNTA(Feedback!C:C)

The spreadsheet refreshes daily using Google Apps Script to pull new feedback from our CRM system.

4. Continuous Improvement Cycle

This system creates an iterative process:

1. Collect Feedback
2. Categorize & Analyze
3. Develop Solutions
4. Implement Tracking
5. Measure Effectiveness

The entire cycle typically completes within 4-6 weeks per focused improvement area.

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